The primary objective of Immersion.ai LLC business is to build and take to market multiple products powered by Artificial Intelligence and Immersive Experience to the industries such as gaming, training, fashion and construction. The current products in market are Equipsnap and  StyleAssists.

StyleAssists offers consumers Artificial Intelligence based recommendations on what clothes to wear for an occasion with option to get guidance from the best or preferred fashion stylist.

Equipsnap is an online equipment rental marketplace. It simplifies the procurement and logistics challenges of renting construction equipment.

Other ideas incubated include WeRWorld that aimed to enrich training of any profession by integrating cutting edge artificial intelligence into immersive virtual & augmented-reality experiences for various industries.